Thursday, 20 February 2014

Basic Meta Tags In SEO



 Meta Tags In SEO
Understanding  how to use of meta tags and how it can be useful for your website is main thing in Search engine optimization. A meta tag is hidden tags which is live in head of HTML document. And meta tags always lie between open and closing head but the text in these tags is not displayed but tell browser  information about page. Simply a meta tags explains the page so browser can understand it. Generally meta tag provide information about the website post and articles. So in search engine optimization meta tags play very important role.
Here is a example of meta tag code.
<head>
<title> </title>
<meta name="description" content=" Description Here">
<meta http="content-type" content=" ">
</head>
  
And there are three basic type of meta tag available in search engine optimization.

1-Keyword Meta tag
2-Description Meta tag
3- Robots Meta tag

1-Keyword Meta tag-
The meta  tag is a text which provide addition text for crawler to the search engine to index  along with the rest of your article in your website. The way of using meta keyword tag is chose  a particular keyword and place them in to main body of text.
And the other way of using meta keyword tag is use words or synonyms into your Meta keywords tag that you don't have on the page itself.

2-Description Meta Tag-
A Description meta tag is tag which is small description of your website. Search engine may use your description meta tag for the description of your website that it displays in search engine results.
For example when user search a particular keyword in search engine and search engine show some result and in result a site keyword with url and sort description of site is meta description tag.
Here is a code of meta tag description-
<meta name="description" content=" Description Here">

3- Robots Meta tag-
The robots meta tag is basically use for indexing your site. It is designed to  to tell all search engine when you don’t want it to index your website, and when you don’t want the search engine to check any of the link of your website or pages Robots.. Robots meta tag is almost same as other meta tag and it should be added in head section of your page.
<meta name="robots" content="noindex,nofollow">

Sunday, 16 February 2014

Content Is Real King For Search Engine Optimization

Content Is King -

 In Search Engine Optimization content is real king .if you have a good content on your site than you will defiantly rank in search engine.but  now days competition goes very high so good content is not enough unique and high quality content is real king in search engine optimization. Search engine prefer high quality  sites in their search result.

What Is Good Content In SEO ?

Good content is basically content which provide a good information about the particular topic. their are three basic characteristics of good content.

1- Relevant content for both visitors and search engine.
2- Increase your search engine ranking.
3- Engages your visitors.

1- Relevant content for both visitors and search engine -

when user visit your site then he/she want a unique and helpful content on any topic. Then the only thing which matter is your content is unique or not and uniqueness is not about different information in different way, uniqueness is all about easy to read and understand. And now day days search engine become very smart because search engine check all most every thing even spellings and grammar  of any post or article of your websites so be careful. Visitor want high quality content sites. and remember quality of content is not only for home page but also for link pages or sub pages of your websites is most important things. And  ranking in search engine is all about how quality content you have on your websites.

2- Increase your search engine traffic - 

If you want to rank in search engine then you should try to increase traffic on your website.because if you have traffic on your website you will definitely rank in search engine. quality content and good back link is always matter for getting traffic. in 2011 social media rise for  getting traffic for your product. so social media sites play very important role for getting more traffic on any websites.

3- Engages your visitors - 

Smart SEO expert truly believe in how many time you engages your visitors on your sites. if you have attractive and attention seeking content and design on your website than you can engage your visitors. and this process defiantly work for your website so engaging  your visitors on your website is most important thing.

Advantage Of Having Good Content -

  • If your website have a high quality content and helpful for visitors then he/she would like spread your website in his/her friends circle and if you will success to won the trust of visitors than they look forward for your next content.
  • If you have good content than other website would like to  create link from your website on their websites.

Duplicate Content kill SEO Strategies -

 Do not use any copy content in your website because if you have copy or duplicate content in your website and search engine find any copy content in your web site than you will pay for this and search engine spam your website and than you will never rank in search result. so be careful and always use your word in your article.


Saturday, 15 February 2014

Website Ranking Factors In Search Engine Optimization

 In Search Engine Optimization there are many factors which is work for ranking your sites in search engine and give you  good position in search result. ranking in search engine is all about  how to manage layout of web pages, site structures, back-link and social media optimization.So here is most important factors for ranking websites in search engine.

1-Web Page layout Factors
2-Site Structure
3-Back Link
4-Social Media

1-Web Page Layout Factors -

Search engine always love site that have meaning full content and informational data. You should try to enhance your text content. and all layout factors which use to optimization web pages.
here is most important  factors for web page layout.
1- Amount of words on page.
2- Amount of Keywords on page 
3-Position of keywords on page
4-Keywords in URL
5-keywords in Link
6-Titles of page
7-Different page with unique  meta tag description 
8- use alt tags 
9-Anchor text
10-Text format 

2-Site Structure - 

The simple rule of search engine optimization is site structure because managing of pages in site structure is very important things and number of page are also.Use of pages in site structure and sitemap is very important because which page come first, middle and last  in site structure is very important. here is some important rule.
1- Home page
2-Number of pages
3-Categories of pages
4-Navigation menu
5-One keyword one page
6-keyword in page name

3-back Link -

Back link is very important for any website ranking in search engine. ranking is all most depend on back link because back link is main source to get more traffic for any website. Google  love quality content and quality back links because if a good website give you a back link than its very good for your website. so back link is very important for any website.

4-Social Media-

Now social media is playing important role in search engine optimization for get traffic and for marketing  of your product. this a new way of introduces your content or your product in internet market. smart use of social sites like Facebook, Twitter, Blogger, video and audio Optimization  is very important.
make adds for your websites and spread them on social media like YouTube, Facebook etc.This is the way of get more value for your websites. So now days social media sites play very important role in search engine optimization and get more traffic.

Wednesday, 12 February 2014

Five Basic Principles Of Search Engine Optimization

Before Knowing about Search Engine Optimization you need to know about architecture of search engine.  SEO architecture contain following component.

1- Spider

2- Indexer

3- Database

4- Search Engine Result

5- Web Server


1-Spider -

 A Spider is script or program that visits websites and read their pages and all related information about any websites or pages in order make entries for search engine. All the major search engine have such program which is also know as Crawler or bots in internet market.There are many uses of this program perhaps  the most important work of this program is being search engine market researchers. So spider is important part of the search engine architecture.

2-Indexer - 

Indexer  is used for indexing your website.The indexer process each page of website and check all different elements such as text, header, and HTML tags. each search engine have their own spiders which carry out the process indexing search engine. So indexer is basically used for index overall website for the search engine.

3- Database -

 A database is a proper collection of informational data.where search engine fetch data when user ask  for query. it is a storage for the data that search engine downloads and produced result.

4- Result Engine -

The engine result is all about which page is best match for user query and what way pages listed in search engine result. This is a peace of work of search engine ranking algorithms and result engine rank pages. it means with the help of result engine you rank. So result engine is also very important part of the architecture of search engine.

5- Web Server - 

The most important work of the web server is displaying the result to user in the form of HTML tags on search time in search engine. Web server is also a contains  HTML pages with result of user query's.


Tuesday, 11 February 2014

Fasted Way of Link Building

Link Building -


Link building is process of getting link from other external websites.The most important part of SEO campaign or marketing is getting more link for your websites. A site with good content but no link is not going to rank in search engine but a website with bad content  having lot of links will  rank in search engine. Search engine use link in different ways. So link building is the most important part of search engine optimization. If you want to rank in search engine than  links are the most important things.

So what is best way of getting links  ?

The best way for get link is here.

1-Get Links from related sites-

Get a link from related site is very important and helpful for any site because if you have a good content in your website some time some website give you a link which is very good for your website and that is called natural links. It is also help in ranking  on search engine so get a link from related site is very important.

2- Get links from popular and High page rank sites-

Always remember that if you have link from popular websites or high page rank sites  than you have  more chances to rank in search engine in very sort time.So get link from high page rank sites or popular websites is very beneficial for your websites.

 

3- Get links that are fresh- 

Fresh link from  fresh website  is very beneficial for any websites because good site have good content so if you have link from these site then most probably you will rank on search engine. So getting link that are fresh is very important for any websites.

4- Use Anchor text-

This is the best way for getting link from any external sites. If you have a anchor text  in any  other website post than you have more chances to get more traffic because anchor text  is best way to attract user for particular keyword. So if you get a anchor text on post from other websites that is very good for your website.

5- Use paid links-

Paid link is also a way of getting link from other websites. Paid link means purchase a link from other website owner it means you will pay for links and other web site give you link on his websites. and paid link will give   more traffic  on your website you will rank on search engine.

6- Social sharing- 

Social sharing means share your website on social sites like Facebook, Twitter,  G-mail, Google+, etc. and make page on them because page of any site make a link for your website.So social sites sharing is best way to getting more traffic on your sites.

7- Get deep links-

When you getting a link from other sites don't have link only for homepage  substitute have them point to the content pages that you would like to rank in major search engine like Google, Yahoo, Bing.So getting a link for homepage is not enough getting a link for particular page or content is also  very important for any websites.

 

Tuesday, 4 February 2014

Off Page and On Page SEO Tips

SEO (Search Engine Optimization) is a process of improving visibility of web sites, web pages in major search engines.SEO is very important when you promoting anything on world wide web. and if u know about the SEO than you should also familiar with on page and of page SEO.
combination of on page and off page SEO is equal to high ranking in search engines.here is Some Tips for On page and Off page SEO.

 Off Page SEO Tips-

Off page SEO is all about building link for your website or blogs and increasing link popularity by submitting  websites in search engine, open directories and link exchanging. here are link building tips.
  1. Directory Submission

  2. Article Submission

  3. Social Book Marking

  4. Forum Posting 

  5. P.R Submission

  6. blog commenting 

  7. Pdf Submission

  8. Video Optimization

  9. R.S.S Submission

  10. Community Creation in Social Networking Sites

  11. Link Baiting

  12. Cross-Linking

  13. Photo Sharing

  14. Classifieds Submission   


 

On Page SEO Tips-

  1. Domain-

    Always start with correct Domain name and releted to your keywords. 
  2. Keywords Research- 

    Second tips is proper keyword research because right keywords for right topic in right place is very important in SEO . you should do the proper keyword research with the help of some  online tools like  Google  Adwords keyword planner. where you plan your keywords.
  3. Title-

     Post title which tells search engine what about your page is? and your title should have at list 60 characters because major search engine work on 60 words characters. you can use some online tools for count  your character.
  4. Meta Description-

    Meta description is small description of your website or page which show in search result. so it should be attrective and meta description should have at list 160 characters because all the search engine work on 160 characters.
  5. Good Content- 

    Content of your website is very important because Google  update his algo day by day if you have a copy content than Google is going to spam or banned your website and you will never rank in search engine. so be careful about your website content.

Common Mistakes of On page SEO- 

Here is some common mistakes when you doing On page SEO.
  • Copy content 
  • copy title tags
  • Keyword Stuffing
  • Cloaking 
  • Hidden Text
  • hidden link